FOR IMMEDIATE RELEASE
Cleveland, OH – According to figures released today by the Greater Cleveland Automobile Dealers’ Association (GCADA), January new vehicle sales missed the mark compared to last year’s sales by 10.66 percent.
17,370 new vehicles were sold in the 21-county region of Northern Ohio last month, compared to 19,442 registrations in the first month of 2025. Used vehicle sales in the region totaled 16,441 in January, a decrease of 4.77 percent from the same month last year.
“January was severely hampered by Northern Ohio weather, and both new and used vehicle sales numbers felt the impact,” says Louis A. Vitantonio, president of the GCADA. “Affordability remains a factor as well, however incentives and interest rate adjustments should begin to support sales in the coming months.”
Sales numbers are expected to climb after the 2026 Cleveland Auto Show, presented by DriveNEO.com, which is set to open in two weeks. The Show's "Last Ride" runs February 20 through March 1 at Cleveland’s I-X Center.
Chevrolet was again Northern Ohio’s best-selling brand to begin the year, with a total of 2,328 new vehicles sold. Ford came in second place with 1,994 new vehicles delivered in January. Honda took third with 1,657 new vehicles sold in the month, ahead of Toyota and Kia with 1,489 and 1,419 sales, respectively.
New-car and truck sales in Northern Ohio
January ‘26 / January ‘25 & YTD
|
|
January ‘26
|
January ‘25
|
YTD
January ‘26
|
YTD
January ‘25
|
January Chg.
|
YTD
January Chg.
|
|
ACURA
|
83
|
89
|
83
|
89
|
-6.74%
|
-6.74%
|
|
ALFA ROMEO
|
14
|
10
|
14
|
10
|
40.00%
|
40.00%
|
|
ASTON MARTIN
|
0
|
1
|
0
|
1
|
-100.00%
|
-100.00%
|
|
AUDI
|
96
|
131
|
96
|
131
|
-26.72%
|
-26.72%
|
|
BENTLEY
|
3
|
2
|
3
|
2
|
50.00%
|
50.00%
|
|
BMW
|
215
|
265
|
215
|
265
|
-18.87%
|
-18.87%
|
|
BUICK
|
350
|
621
|
350
|
621
|
-43.64%
|
-43.64%
|
|
CADILLAC
|
190
|
302
|
190
|
302
|
-37.09%
|
-37.09%
|
|
CHEVROLET
|
2328
|
2706
|
2328
|
2706
|
-13.97%
|
-13.97%
|
|
CHRYSLER
|
72
|
146
|
72
|
146
|
-50.68%
|
-50.68%
|
|
DODGE
|
149
|
136
|
149
|
136
|
9.56%
|
9.56%
|
|
FIAT
|
2
|
0
|
2
|
0
|
0.00%
|
0.00%
|
|
FORD
|
1994
|
2206
|
1994
|
2206
|
-9.61%
|
-9.61%
|
|
FREIGHTLINER
|
56
|
136
|
56
|
136
|
-58.82%
|
-58.82%
|
|
GENESIS
|
64
|
59
|
64
|
59
|
8.47%
|
8.47%
|
|
GMC
|
811
|
740
|
811
|
740
|
9.59%
|
9.59%
|
|
HINO
|
7
|
0
|
7
|
0
|
0.00%
|
0.00%
|
|
HONDA
|
1657
|
1668
|
1657
|
1668
|
-0.66%
|
-0.66%
|
|
HYUNDAI
|
1005
|
955
|
1005
|
955
|
5.24%
|
5.24%
|
|
INFINITI
|
40
|
36
|
40
|
36
|
11.11%
|
11.11%
|
|
INTERNATIONAL
|
118
|
39
|
118
|
39
|
202.56%
|
202.56%
|
|
ISUZU
|
10
|
16
|
10
|
16
|
-37.50%
|
-37.50%
|
|
JAGUAR
|
3
|
10
|
3
|
10
|
-70.00%
|
-70.00%
|
|
JEEP
|
872
|
967
|
872
|
967
|
-9.82%
|
-9.82%
|
|
KENWORTH
|
46
|
65
|
46
|
65
|
-29.23%
|
-29.23%
|
|
KIA
|
1419
|
1553
|
1419
|
1553
|
-8.63%
|
-8.63%
|
|
LAND ROVER
|
54
|
67
|
54
|
67
|
-19.40%
|
-19.40%
|
|
LEXUS
|
227
|
223
|
227
|
223
|
1.79%
|
1.79%
|
|
LINCOLN
|
163
|
191
|
163
|
191
|
-14.66%
|
-14.66%
|
|
MACK
|
18
|
20
|
18
|
20
|
-10.00%
|
-10.00%
|
|
MASERATI
|
0
|
0
|
0
|
0
|
0.00%
|
0.00%
|
|
MAZDA
|
389
|
485
|
389
|
485
|
-19.79%
|
-19.79%
|
|
MERCEDES BENZ
|
216
|
269
|
216
|
269
|
-19.70%
|
-19.70%
|
|
MINI
|
9
|
18
|
9
|
18
|
-50.00%
|
-50.00%
|
|
MISCELLANEOUS
|
13
|
7
|
13
|
7
|
85.71%
|
85.71%
|
|
MITSUBISHI
|
52
|
90
|
52
|
90
|
-42.22%
|
-42.22%
|
|
NISSAN
|
728
|
647
|
728
|
647
|
12.52%
|
12.52%
|
|
PETERBILT
|
109
|
89
|
109
|
89
|
22.47%
|
22.47%
|
|
PORSCHE
|
48
|
49
|
48
|
49
|
-2.04%
|
-2.04%
|
|
RAM
|
668
|
796
|
668
|
796
|
-16.08%
|
-16.08%
|
|
ROLLS-ROYCE
|
1
|
1
|
1
|
1
|
0.00%
|
0.00%
|
|
SUBARU
|
935
|
1253
|
935
|
1253
|
-25.38%
|
-25.38%
|
|
TESLA
|
175
|
298
|
175
|
298
|
-41.28%
|
-41.28%
|
|
TOYOTA
|
1489
|
1414
|
1489
|
1414
|
5.30%
|
5.30%
|
|
VOLKSWAGEN
|
387
|
540
|
387
|
540
|
-28.33%
|
-28.33%
|
|
VOLVO
|
78
|
116
|
78
|
116
|
-32.76%
|
-32.76%
|
|
WESTERN STAR
|
7
|
10
|
7
|
10
|
-30.00%
|
-30.00%
|
|
Total Cars and Trucks
|
17,370
|
19,442
|
17,370
|
19,442
|
-10.66%
|
-10.66%
|
Retail sales figures are based on vehicle registration reports from the Ohio Bureau of Motor Vehicles. Vehicle sales data includes all dealers in these 21 counties: Ashland, Ashtabula, Carroll, Columbiana, Coshocton, Cuyahoga, Erie, Geauga, Holmes, Huron, Lake, Lorain, Mahoning, Medina, Portage, Richland, Stark, Summit, Trumbull, Tuscarawas and Wayne.
About the GCADA
The Greater Cleveland Automobile Dealers' Association (GCADA) has served the retail automobile industry and community with integrity and distinction since 1915. Today, located in Broadview Heights, GCADA represents over 280 franchised motor vehicle dealers, which include new-car, truck, motorcycle and RV dealers in 32 Ohio counties along the Lake Erie shore and beyond. More information on the GCADA can be found at gcada.org.
About the Cleveland Auto Show
The Cleveland Auto Show features pre-production and production vehicles from the world’s auto manufacturers. The Show also provides an array of entertainment, including celebrity appearances, throughout the ten-day run. The Cleveland Auto Show is a no-pressure, consumer show and a favorite family tradition since 1903. Find tickets and info online at clevelandautoshow.com, and get as-it-happens updates on social media with #CLEAutoShow.
MEDIA CONTACT:
Sara Panza, 440-746-1500
spanza@gcada.org
