FOR IMMEDIATE RELEASE
Cleveland, OH – Northern Ohio franchised dealers sold 14,428 new motor vehicles in February 2026, according to figures released today by the Greater Cleveland Automobile Dealers’ Association (GCADA). Compared to the same month a year prior, sales declined by 4.32 percent in the region.
For the year to date, new vehicle sales of 31,798 marked a 7.89 percent decrease compared to the first two months of 2025. Used vehicle sales saw an increase of 3.23 percent in the 21-county region of Northern Ohio last month, as pre-owned inventory levels increase.
“The beginning of February was hampered by unrelenting winter weather, keeping consumers from visiting dealerships,” says Louis A. Vitantonio, president of the GCADA. “Sales resulting from the 2026 Cleveland Auto Show, which ended March 1, are not yet fully processed, and we anticipate an uptick as the show jumpstarts the spring selling season in Northern Ohio.”
“Affordability continues to be an obstacle for customers shopping for a new vehicle, and will be a challenge throughout 2026.”
Chevrolet was once again Northern Ohio’s best-selling brand, with a total of 2,076 new vehicles sold. Ford’s sales of 1,602 keeps the brand second place, while Honda remains in third with 1,339 new vehicle sales. For fourth and fifth, Kia nudged ahead of Toyota last month with 1,272 and 1,152 sales, respectively.
New-car and truck sales in Northern Ohio
February ‘26 / February ‘25 & YTD
|
|
February ‘26
|
February ‘25
|
YTD
February ‘26
|
YTD
February ‘25
|
February Chg.
|
YTD
February Chg.
|
|
ACURA
|
89
|
71
|
172
|
160
|
25.35%
|
7.50%
|
|
ALFA ROMEO
|
7
|
10
|
21
|
20
|
-30.00%
|
5.00%
|
|
ASTON MARTIN
|
5
|
0
|
5
|
1
|
0.00%
|
400.00%
|
|
AUDI
|
53
|
93
|
149
|
224
|
-43.01%
|
-33.48%
|
|
BENTLEY
|
6
|
2
|
9
|
4
|
200.00%
|
125.00%
|
|
BMW
|
175
|
159
|
390
|
424
|
10.06%
|
-8.02%
|
|
BUICK
|
338
|
522
|
688
|
1143
|
-35.25%
|
-39.81%
|
|
CADILLAC
|
147
|
196
|
337
|
498
|
-25.00%
|
-32.33%
|
|
CHEVROLET
|
2076
|
2252
|
4404
|
4958
|
-7.82%
|
-11.17%
|
|
CHRYSLER
|
41
|
70
|
113
|
216
|
-41.43%
|
-47.69%
|
|
DODGE
|
84
|
128
|
233
|
264
|
-34.38%
|
-11.74%
|
|
FIAT
|
0
|
6
|
2
|
6
|
-100.00%
|
-66.67%
|
|
FORD
|
1602
|
1734
|
3596
|
3940
|
-7.61%
|
-8.73%
|
|
FREIGHTLINER
|
72
|
92
|
128
|
228
|
-21.74%
|
-43.86%
|
|
GENESIS
|
57
|
47
|
121
|
106
|
21.28%
|
14.15%
|
|
GMC
|
655
|
548
|
1466
|
1288
|
19.53%
|
13.82%
|
|
HINO
|
1
|
0
|
8
|
0
|
0.00%
|
0.00%
|
|
HONDA
|
1339
|
1301
|
2996
|
2969
|
2.92%
|
0.91%
|
|
HYUNDAI
|
746
|
671
|
1751
|
1626
|
11.18%
|
7.69%
|
|
INFINITI
|
27
|
12
|
67
|
48
|
125.00%
|
39.58%
|
|
INTERNATIONAL
|
56
|
57
|
174
|
96
|
-1.75%
|
81.25%
|
|
ISUZU
|
12
|
6
|
22
|
22
|
100.00%
|
0.00%
|
|
JAGUAR
|
3
|
6
|
6
|
16
|
-50.00%
|
-62.50%
|
|
JEEP
|
751
|
819
|
1623
|
1786
|
-8.30%
|
-9.13%
|
|
KENWORTH
|
38
|
36
|
84
|
101
|
5.56%
|
-16.83%
|
|
KIA
|
1272
|
1201
|
2691
|
2754
|
5.91%
|
-2.29%
|
|
LAND ROVER
|
37
|
58
|
91
|
125
|
-36.21%
|
-27.20%
|
|
LEXUS
|
194
|
168
|
421
|
391
|
15.48%
|
7.67%
|
|
LINCOLN
|
106
|
132
|
269
|
323
|
-19.70%
|
-16.72%
|
|
MACK
|
12
|
18
|
30
|
38
|
-33.33%
|
-21.05%
|
|
MASERATI
|
1
|
3
|
1
|
3
|
-66.67%
|
-66.67%
|
|
MAZDA
|
391
|
377
|
780
|
862
|
3.71%
|
-9.51%
|
|
MERCEDES BENZ
|
176
|
180
|
392
|
449
|
-2.22%
|
-12.69%
|
|
MINI
|
15
|
12
|
24
|
30
|
25.00%
|
-20.00%
|
|
MISCELLANEOUS
|
2
|
6
|
15
|
13
|
-66.67%
|
15.38%
|
|
MITSUBISHI
|
38
|
111
|
90
|
201
|
-65.77%
|
-55.22%
|
|
NISSAN
|
663
|
395
|
1391
|
1042
|
67.85%
|
33.49%
|
|
PETERBILT
|
40
|
66
|
149
|
155
|
-39.39%
|
-3.87%
|
|
PORSCHE
|
32
|
47
|
80
|
96
|
-31.91%
|
-16.67%
|
|
RAM
|
591
|
703
|
1259
|
1499
|
-15.93%
|
-16.01%
|
|
ROLLS-ROYCE
|
2
|
1
|
3
|
2
|
100.00%
|
50.00%
|
|
SUBARU
|
869
|
939
|
1804
|
2192
|
-7.45%
|
-17.70%
|
|
TESLA
|
90
|
144
|
265
|
442
|
-37.50%
|
-40.05%
|
|
TOYOTA
|
1152
|
1174
|
2641
|
2588
|
-1.87%
|
2.05%
|
|
VOLKSWAGEN
|
312
|
446
|
699
|
986
|
-30.04%
|
-29.11%
|
|
VOLVO
|
44
|
59
|
122
|
175
|
-25.42%
|
-30.29%
|
|
WESTERN STAR
|
9
|
2
|
16
|
12
|
350.00%
|
33.33%
|
|
Total Cars and Trucks
|
14,428
|
15,080
|
31,798
|
34,522
|
-4.32%
|
-7.89%
|
Retail sales figures are based on vehicle registration reports from the Ohio Bureau of Motor Vehicles. Vehicle sales data includes all dealers in these 21 counties: Ashland, Ashtabula, Carroll, Columbiana, Coshocton, Cuyahoga, Erie, Geauga, Holmes, Huron, Lake, Lorain, Mahoning, Medina, Portage, Richland, Stark, Summit, Trumbull, Tuscarawas and Wayne.
About the GCADA
The Greater Cleveland Automobile Dealers' Association (GCADA) has served the retail automobile industry and community with integrity and distinction since 1915. Today, located in Broadview Heights, GCADA represents over 280 franchised motor vehicle dealers, which include new-car, truck, motorcycle and RV dealers in 32 Ohio counties along the Lake Erie shore and beyond. More information on the GCADA can be found at www.gcada.org.
About the Cleveland Auto Show
The Cleveland Auto Show features pre-production and production vehicles from the world’s auto manufacturers. The Show also provides an array of entertainment, including celebrity appearances, throughout the ten-day run. The Cleveland Auto Show is a no-pressure, consumer show and a favorite family tradition since 1903. Find tickets and info online at clevelandautoshow.com, and get as-it-happens updates on social media with #CLEAutoShow.
MEDIA CONTACT:
Sara Panza, 440-746-1500
